Practice Crisis Communication in Chinese
Respond to a journalist about a product issue: acknowledge, explain actions, and protect the brand.
What You’ll Practice
- Acknowledge the situation
- Explain actions taken
- Commit to transparency
Cultural Notes
In Chinese business culture, relationship building comes before deal making. Use polite forms like “您”, soften requests with “请问” and “麻烦您”, and acknowledge the other side’s position before pushing your own. A little patience with the process is expected and respected.
Key Vocabulary and Phrases
属实
shǔshí
true / verified
安全隐患
ānquán yǐnhuàn
safety hazard
召回
zhàohuí
recall
透明度
tòumíngdù
transparency
专项工作组
zhuānxiàng gōngzuòzǔ
special task force
官方渠道
guānfāng qúdào
official channel
Open the full vocabulary page →
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